Electronic Version of Books on Your Cell Phone
By David Rehem on November 20th, 2007
Houghton Mifflin is planning to extinguish an electronic version of chef Jacques Pepin’s book that can be read on a cell phone. Mobile phones are no more a luxury it has become basic necessity now, we can take photos, shoot video, receive and send e-mail, and search the Internet. But it is getting more advance by adding another feature: the capability of displaying electronic versions of books. Claire Israel, director of digital content at Simon and Schuster said “We’re really aiming to be agnostic and ubiquitous, in terms of format, we’re just trying to push this content out there. I’m very comfortable with letting the consumer make the choice.”




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